Elisa Watson-Smith, Founder of ADORA WATSON

Designer and Founder of ADORA WATSON.

My love for fashion, jewelry, and all things accessories started when I saw a diamond commercial at the age of four. Now, many moons later, I'm translating my childhood love into a collection of adornments.

I run ADORA WATSON from top to bottom. I shop in-person at local vendors to hand-select the raw materials, make the jewelry myself, take all the photographs, and manage my online presence. My hands touch every aspect of my business. A genuine handcrafted experience, I'm pleased to deliver in everything I create.

You can get in touch with me here if I can be of service to you. I'm a bit shy when it comes to talking about myself, but I’m always excited when I get to hear from you or answer questions about my work.




Elisa Watson-Smith is the founder of ADORA WATSON, a demi-fine jewelry and lifestyle objects brand. Inspired by modernity, movement, and old-world beauty, Elisa transforms silver, gold, and demi-precious stones into adornments for today, tomorrow, and beyond. Through her exploration of structured silhouettes and organic forms, Elisa's pieces are thoughtfully designed with a sense of style and purpose as unique and individual as the people who acquire them. Born in Montréal, Elisa is currently based in Toronto.